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Intext

Display ads shown in the natural flow of text reading

Intext, the technology used by the New York Times and G1, right on your website

Intext is the format used by major portals and websites around the world. It runs smoothly and automatically through the content, maximizing your revenue.

Suitable for desktop and mobile, Intext offers the same performance in all sizes. Our technology loads the ad unit close to the users' viewport, resulting in high visibility.

Extra revenue

Display ads that fit perfectly through the paragraphs, creating extra revenue for longer articles.

Desktop and mobile

It works for all available formats, desktop, and mobile, with the same performance for all users. 

Visibility

Our technology only loads the ad unit close to the users' viewport, resulting in impressions with high visibility.

Trendy formats

Intext banners are shown through the natural flow of the text reading, smoothly, in an elegant, discreet, and profitable way.

HIGH TECHNOLOGY

How INTEXT works

The world's largest publishers can't all be wrong. They use the same ad dynamics between paragraphs so that the number of ads per page respects the size of each article. Long articles, ten banners, short articles, just one.

Everything runs automatically and intelligently, maximizing your revenue. With just a few lines of code on your website, Premium's Intext is automatically set in the middle of the paragraphs of your articles, generating extra impressions and revenue on longer contents, which a manual ad placement strategy cannot deliver.

ADVERTISER DEMAND NOT AVAILABLE ON GOOGLE ADSENSE

Integrated to INTEXT is the demand from Google Ad Exchange advertisers, the largest programmatic negotiation network in the world, in addition to dozens of other programmatic partners, bringing advertiser demand and revenue that is not available on Google AdSense.

AUCTION WITH MULTIPLE DISPLAY FORMATS

Multiple ad formats compete for a space between paragraphs, generating more revenue and above-average CPMs.

CONFIGURABLE FLOOR PRICE

Configure your programmatic impressions to be sold only at CPM values ​​that enhance your journalistic effort. When there are no impressions available, print your local advertiser.

APPROVED BY THE COALITION FOR BETTER ADS

All of our ad formats are in line with Coalition for Better Ads recommendations.

Just plug in and collect

INTEXT displays one banner per viewport

INTEXT does not bother the user and the secret is in the display of just one banner on each viewport as the reader scrolls the page.

No matter when the ad appears, the rate of content and advertising generates an enjoyable content consumption experience and maximizes your revenue.

The tag dynamically identifies and respects the text structures of your article such as titles, paragraphs, images, and infographics, printing the ads only in the logical and appropriate places on the page, harmoniously, without displacing any elements or interfering with your current design.

Just plug in and collet.

Intext formats

Several ad formats compete in the auction, but only one wins and is printed: the highest bid!

The largest ad is not always the one that pays the most and our Flex tag looks for these discrepancies in the market, not limiting the publisher’s monetization to just a single format per active ad tag.

The formats participating in the auction are:

Desktop

320x100, 728x90, 970x90, 320x50, 970x250, 320x100 and streamed ads.

Mobile

336x280, 300x250, 320x100,
streamed ads.

Personalize

Total flexibility to romve unwanted ad formats from monetization.